Web2.0-based change of government information services

Abstract: With the development of the Internet has entered the second generation, that the web2.0 era. Web2.0 applications in the government not only promoted the idea of ​​government Information and services, changes in the way, but also for government and institutional change provides an important platform.

Keywords: web2.0 change of government Information services

<<The third wave of>> the author Alvin Toffler predicted that the Information revolution triggered by the computer will dominate the world, and to create a third civilization, a civilization of Information, as Alvin Toffler said, as Information on the origin of civilization to an Internet penetration rate is growing fast and changing world. With the development of the Internet has entered the second generation, that the web2.0 era. web2.0 specifically refers to is Flickr, Craigslist, Linkedin, Tribes, Ryze, Friendster, Del.icio.Us, 43Things.corn sites such as the representative of the Blog (blog), TAG (tag), SNS (personal social networks), RSS (Simple advice aggregate), Wiki (wiki) and so the application of social software as the core, according to six degrees of separation, XML, AJAX and other new theories and new generation technology of the Internet model. "If the web1.0 user access to information through a browser, but places participation and decentralized web2.0 for the dissemination of information and guidelines to promote innovation, although Web2.0 is a technical innovation, but not only through technology web2.0 expand the government's use, in the scope and organization of information, services, service goals , the way services are on the government's public service reform had a significant impact.


1. The organization of an information-centric to citizen demand-driven citizen-centric transformation

With the new public management and e-government in the rise worldwide, many countries have done the appropriate government reform which is an important slogan is to establish a "citizen centric" e-government services to citizen-centric organization of government information belongs to the e-government services web1.0 way. the way to achieve such a service to the government as a service tool for designers, commonly used method is through social surveys, citizens' needs and feelings from the starting design services, regardless of The use of the service processes, services, information architecture, human-computer exchange of methods, are considered citizens of the habits, expectations and other interactive and visual experience in the service, although the Government is in full respect for the feelings of citizens behavior based on the design and delivery of services, but government services are one-way and concentrated.

With the government beginning to web2.0 sight, the organization of government information has brought great challenges. Because Web2.0 participatory, self-organization, authenticity, free, open, sticky, to centralized, aggregation, innovation, constantly updated, information dissemination and other distinctive content-based micro-features, the organization of information resources in large, pay more attention to citizens in the role of the organization of information resources, that is, web2. 0 in the information resources of the government not only to focus on the user's needs and feelings of service, and the use of web2.0 services platform for citizens to participate in the government information resources, collection, collation, to the integration process in the mining citizens potential and dynamic process, while improving citizen satisfaction, on the other hand also dig out the needs of users, this information is organized as citizens of their information-driven organization. This organization consists of two Information , that is not only to focus on the needs of citizens, but also concerned about the participation of citizens. citizen participation from citizens in some ways reflects the information needs of certain areas, but also to improve citizen satisfaction with the foundation.


2 service objectives - from popular services to personalized services

Government's ability to provide personalized services, many people questioned, because the government's public information services, non-exclusive and non-competitive, the Government should be able to meet the public information service, but in reality, the public also have personality. is the general public can be divided into different types, such as Perri, who object to public service in the analysis, the public is divided into three, namely, consumers, citizens, taxpayers, and according to different target made a demand analysis, which shows that although the emphasis on the equalization of public information service model, but in real life, the information needs of the public have a lot of difference.

So what is the personalized service? In a networked environment, personalized service is a network information service approach, the way to achieve this service is mainly based on user settings, by means of computer and network technology, information resources collection, sorting, classification, analysis, and recommendations to provide relevant information to meet user information needs. personalized service to carry out the network information services to improve the quality and efficiency in the use of information resources, an important means of highlighting the information services initiative opened up new ideas for information services from the whole, personalized service to break the traditional mode of passive service, to take full advantage of the use of network resources and a variety of software support, take the initiative to meet the needs of individual users for the purpose of the whole location services.

Web2.0 for the personalized service provides technical support of this technical support is reflected in the Web2.0 is a kind of XML, RSS, AJAx and other technology-based, combining the application model and the new web1.0 appear Blog, SNS, Wiki and many-many interactive application service model to meet the different users of social, individual needs of service platform, for example, the most representative one blog application service model, with its a clear "five zero" feature, that is, zero cost, zero technology, zero editing, zero-form, zero mechanism, the Internet has been rapid and widespread application, because this feature of blogs, many governments set up a blog to strengthen the government and citizen exchanges, government services and information push.

Links to free download http://www.hi138.com 3. Change in the way services

Traditional e-government services, mainly through the website to provide citizens with information and services in the web2.0 e-government environment, the way is not limited to government services portal, but through the blog, wikis, RSS, etc. to provide citizens with a personalized, diversified communication services platform.


3.1Blog (blog)
Blog is to network as a carrier, easy, quickly and easily publish their own experience, timely, effective, easy to communicate with others, and then set a variety of personalized display in one integrated platform, because the blog has a personalized, instant, open, credible, hyperlinks and other features much citizens welcome.

The main function of government blog there are: First, political parties, political strategy publicity most typical example is the U.S. presidential election, Bush, Obama through his blog as a propaganda tool and even suggested that Obama can better than Hillary, one of the reasons Obama take full advantage of modern media such as blog, etc. Secondly, the motion of the sentiments capture. blog interactive, so many citizens to participate directly in the government's motion.


3.2RSS (Really Simple Syndication)
RSS (Really Simple Syndication) is a description of the format and synchronized Web content, is currently the most widely used XML standard formats. RSS rapid dissemination of information to build a technology platform, making everyone a potential information providers.

Because of this feature of RSS, many large publishers, such as New York Times, Reuters use RSS feeds business. Similarly, RSS has become a government to transmit information, an important way to push services such as the New Zealand Government in 2003 Use RSS to the public information in the same year, New Zealand e Department published <<government news summaries published in Standard>> In the article, three aspects related to RSS, the RSS news feeds, news aggregation, joint subscription service, government departments to become an important guiding document RSS Currently, New Zealand, more than 20 government agencies about using RSS, the New Zealand government agencies to the public and impart information and services within an important way.


3.3wiki (Wiki)
Wiki is a collaborative writing tool for people. Wiki site can have more than (or even any visitor) to maintain, everyone can express their views, or to extend or common theme to explore, while extending out from this technology Wikipedia (Wikipedia) is a multi-language version of the free encyclopedia collaborative planning, has become the Internet's most popular reference check website.

Wikipedia is the biggest advantage will help to promote knowledge sharing, because the Wikipedia community to support collaborative writing style, the author of wiki can form a natural community, to help each other to write, and secondly, Wiki text has a view, create, change etc., because most show the full wiki collaboration and diverse group of inclusive features, not only to strengthen the knowledge sharing but also to promote knowledge and innovation. This "group" editing functions, a lot of space to the wiki user learn from each other and strengthen cooperation in the government using wiki fling has now used by government agencies in the areas of:
First, coordination of services, such as Alaska's social service agencies through the Wiki network of associations and service providers of different services to the homeless through a wiki to pass hands,
Second, natural disasters, coordination of efforts among agencies. Wikipedia can not only enhance collaboration between governments, but also can have timely access to citizen comments and suggestions, so the world's most authoritative IT research and advisory firm Gartner proposed to use a wiki access to information as a tool for disaster, so you can collect information from different resources, and effective disaster prevention,
Thirdly, as a tool to obtain information such as the U.S. intelligence on the use of wikis with different agencies have joint report between the experts, and Yin Weiji platform there is no hierarchy, you can change the internal division between the intelligence agencies of defects strengthen cooperation and consensus. Links to free download http://www.hi138.com