On private enterprise in the new economic situation of management innovation

[Abstract] business management innovation should be adopted to enrich learning, it should first create a learning organization, the establishment of school-enterprise alliance, so that universities and business alliances, resource sharing, development and win-win, while the overall learning within the enterprise culture atmosphere , so that each staff are aware of learning the importance for individuals and businesses, to develop active learning habits. On this basis, private enterprises should also improve the enterprise management system, attention to corporate strategy, human management of enterprises, increase technological innovation capacity.

[Keywords] management innovation, school-enterprise alliance, a learning organization

Economic situation daily update, from a country a nation, next to a business one, must adapt to survive in the environment and situation, so as to time in the fierce competition in the driving position, in constant innovation to grow. Today's society is a knowledge-based economy and information era of high Economic integration, I believe that corporate management should be in constant self-innovation and learning is found insufficient, and far-sighted vision for the business and development.


First, allow entrepreneurs to improve the quality of the learning

Modern advances in Technology, management skills, innovation and constant change, entrepreneurs are not gods, only learning, can continue to progress, regress will rest on its laurels, will become foolish the wisdom of the original order to make more efficient use of labor, capital, Technology, information and other resources, in order to enhance their competitiveness, we must continue to learn, comprehensive approach to improve the quality of entrepreneurs themselves, to occupy the commanding heights of competition in the market there are plans to implement corporate brainwashing works, the philosophy of consciousness and recycling, in order to lead the company access to the information economy, information society, conscious entrepreneurs to become the masters. Many entrepreneurial success stories show that the excellent ability to learn with keen observation skills and superior ability to capture the opportunity for them to bring business success.

In the knowledge economy, improve the quality of entrepreneurs, business success is the key entrepreneurs determine the level of quality of business success or failure, good entrepreneurs at the helm of business in the right direction, outstanding entrepreneurs in the fierce competition maintain the vitality of enterprises, and internationalization of enterprises and Economic globalization also requires high-quality entrepreneur, so learn how to become a key issue on the U.S. Massachusetts Institute of Technology Sloan School of Management of St. Peter Kyrgyzstan in 1990, published <<The Fifth Discipline - the art of learning organization and pragmatic>> a book to promote one of the most successful models of business organization - learning organization - lean, flat, networked, flexible, able to keep on learning and self-innovation and the future of the organization. It is a culture permeates the entire organization through the learning atmosphere, full play to their creative thinking skills and build up an organic, humane, and can continue development organization. This organization has a continuing ability to learn, with more than the sum of individual performance, overall performance, learning is often considered only the school's mission, in fact, when one's life without the ubiquitous learning. Senge is critical to this learn and practice division, advocated the view to understand one of life everything is running the rule, mode of thinking to systems thinking to explain the highest level of learning organizations.

Currently, creating a learning organization has been implemented in the whole country, but the implementation can not be merely on paper, should have a practical system to encourage enterprises to realize that learning for enterprise development, and thus continue to benefit from the learning, development and grow their own businesses.

1. The establishment of school-enterprise alliances, raise awareness of the leadership learning
Now many universities have established business administration, but the vast majority in order to meet the recruitment and employment in business management teaching, many teachers did not actually been in business practice, so the lectures are mostly rote, scripted at the same time, entrepreneurs must Most systems have not studied business management courses, often with their own intuition on the market and enterprises, both of which have been fragmented, so that China's enterprises in the establishment of modern enterprise system, the poor performance on the road this article that the establishment of school-enterprise alliance is imperative. teachers into the enterprise, so that entrepreneurs into the classroom, universities and companies complement each other, learning and practice of true integration. First of all, university teachers into corporate management, each business must be a management consultant with university teachers, salaries can customize the course to increase the burden on enterprises is not appropriate, because the teachers into the business, benefiting both sides, teachers Enterprise is also a student advisor while entrepreneurs to enter college. batches business leaders should go to school Education, while in the classroom listening to lectures, it can also carry out the next class discussions and lectures, classroom knowledge and practical experience to compare, so that they can gain a deeper understanding of the essence of modern business management thinking, which can simultaneously process two, just to make up staff vacancies. the establishment of school-enterprise alliance, should, as a system by the relevant departments supervise its implementation, in principle, free to school-enterprise integration is appropriate, the relevant departments to provide appropriate intervention, perhaps at the beginning, when the two sides will meet some, after all the new jobs to the new environment, but if you can stick to it, we believe , such a win-win alliance will be welcomed by universities and companies, and for the growth and development of China's enterprises will play a good role.

2. Develop the overall learning environment
The establishment of school-enterprise alliance, more business leaders to provide learning opportunities, and corporate employees can not learn to relax no matter what kind of employees engaged in work, constantly improve their work methods to improve efficiency are necessary. most of the workers employed accustomed to the role of passive conduct of the work used only for monthly living pay. Management guru Peter Drucker advocates so that each employee can have attitude of ownership for their work, constantly sum up, continue to discover and solve problems, continued to progress while training in the enterprise, which requires learning a whole atmosphere, the staff realized that they have to keep learning, be able to do daily work, otherwise it will lag behind, or even been eliminated. enterprises should carry out certain activities on this, for example: from time to time to carry out the skills competition or quiz, so We can see their own shortcomings and gaps with others, often dinner, at the dinner table to discuss the work of learning from each other, this approach does not suggest that extravagance and waste, because sometimes the atmosphere on the table is more harmonious than the meeting room, more conducive to We understand the intention of the leadership, you can also organize to go out, etc. In short, through a variety of activities to increase their group cohesion, and activities and gradually develop their overall learning atmosphere, so that we all recognize that learning is personal progress , the source for business growth.


Second, allow enterprises to grow in the advanced management

1. business management from the speculative changes to the strategic management
The so-called business development strategy is facing enterprises according to their external environment and their advantages, based on their own interests and objectives of sustainable development in the effective coordination of the relationship between business and society on the basis of a combination of factors starting from a full range of their own experience in the operation carried out by self-selection and self-design. Drucker pointed out that the company's development strategy is to answer "what business is, what should be the future of business" issue.

At present, the mainstream of development of private enterprises or opportunity-oriented, strategic convergence serious. However, as private enterprises to grow and rapidly changing external environment, strategy has become an unavoidable issue, will be the winning strategy for the future of private enterprise the main driving force differentiation.

Strategic management, including strategy formulation and implementation.

Strategies should be based on the actual situation: in the start-up stage, private enterprise strategy is to identify the market entry point, the rapid introduction of new products to market, and rely on their products to the first accumulation of wealth, to create conditions for future development . business success, business strategy should focus primarily on consolidating existing products and services markets, develop new products and services market, customer-oriented, improve product quality and so on. business after a rapid growth stage of development, business goal is to pursue new development and comprehensive development of enterprises, and gradually develop in the direction to the group. Links to free download http://www.hi138.com private enterprises have developed a strategic plan, but not enough to ensure strategic smooth implementation of the strategy also depends on the successful implementation of the organizational structure of private enterprises, business leaders, corporate culture and resource allocation adjustments in order to ensure the effective implementation of the strategy.

2. People-oriented business management thought leadership
In the knowledge economy, knowledge and information is the development of motivation, and knowledge of the bearer is the business of people in China thousands of years of civilization, Confucianism has been dominant, and its "people-oriented" thinking through the the entire management philosophy. "people-oriented" modern enterprise management should be based on people-theory-based, people-centered management philosophy, it seeks to manage the activities of humanity from the management point of view, from Confucianism to learn useful ideas, in order to enrich, supplement and perfect the modern enterprise management theory and practice, no doubt has a certain practical significance.

First of all, in business management practice "benevolence rule" to Min. Confucian view, the people of this country. This idea applied to the enterprise, is the first to achieve "respect" and then to be "Dorians." Second, in the enterprise to establish a scientific and reasonable incentives for employees to create a good working atmosphere and environment for the development again, companies to be good at discovering talent, use of personnel, personnel training. Confucian yin as the rise and fall with the key to success modern business management is also true first-class talent management enterprise-class, second-rate talent can only manage a second-rate company.


Third, to technological innovation as driving force for business growth

For them to achieve sustainable development, we must change the growth mode, that is, from the last incremental growth approach to a stock-based growth. The so-called stock-based growth, through continued advances in Technology, mining companies internal resources, access to business growth, which requires great technical innovation, technological innovation of enterprises.

(1) Select the appropriate way of independent innovation. Independent and innovative ways, including the original innovation, integrated innovation and secondary innovation. Original innovation requires more capital investment, general business unbearable, especially in the business start-up phase, companies rely on innovation and development of original products, more difficult. This approach is more suitable for well-funded, large-scale enterprises. Integration innovation refers to choose a strong technical and Industry relevance driven strategy of the major products, and vigorously promote comprehensive integration of a variety of related technologies. imitation and innovation, the second innovation, the second mode of innovation, including innovation and imitation, that is, " learning by doing "creative imitation, that is, the introduction of existing Technology structure and technical structure of mutual adaptation and integration, improved innovation, that is based on the accumulation of technology R & D capabilities gradually.

(2 Select the relevant core competencies and business innovation. Enterprises should focus on their core competencies and technical innovation project selection, otherwise it will gain little, and will cause a great waste of resources. Technological innovation itself is very risky, enterprise sometimes expedient to take to reduce this risk, such as R & D projects to reduce long-term investment in new products to market quickly to increase investment in long-term projects will be shelved, the project soon turned to return, although accelerating pace of innovation, to achieve rapid, there Measurable results are the first issues to consider, but if the company focused too much on short-term effectiveness, it will limit its potential in breakthrough innovation, and finally can only incremental technology project selection.

(3 play money, technology, personnel's role in technological innovation and experience shows that any level of technology in the Industry leading companies attach great importance to technological innovation, capital investment in technology innovation for greater efforts for Economic strength not particularly strong business in the beginning, increase capital investment in technological innovation tends to affect the cash flow, so enterprises to increase capital investment in technological innovation on the one hand to give full consideration to the financial capacity to take continuously increasing way on the other hand, technological innovation but also to make the results as soon as possible into the market demand for products, so as soon as possible to achieve better Economic efficiency. the only way to make technological innovation into an "investment - technical effect - economic benefits - and then into the "virtuous cycle.


Main references

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