On e-commerce in credit risk management

[Paper Keywords] e-commerce credit risk management, the social security system of credit
[Abstract] With the rapid Development of e-commerce, credit risk has become involved in e-commerce businesses the most important risk faced by one for the integrity of e-commerce activities in the absence of the phenomenon of behavior and credit crisis, the risk should be monitored through the Development of e-commerce and control measures, construction of an efficient, standardized business e-commerce credit risk management system and internal control system, establish a sound social credit e-commerce security system. to build a comprehensive, whole process of e-commerce credit risk early warning, monitoring, transfer, prevent and disciplinary record of illegal credit mechanism.


With the Development of e-commerce has become a new model for business activities with the traditional commodity trading compared to the obvious advantages of e-commerce, but because the Information itself has a virtual network and instability, e-commerce Information easily modification, destruction and loss, coupled with the main body of credibility in e-commerce and network Technology Development limitations, making the true sale of e-commerce and Information security have little protection, so e-commerce and traditional commodity trading compared to the credit risk management more demanding. how to obtain and maintain customer trust is key to the success of e-commerce, you must first want to develop e-commerce and e-commerce in credit risk management system and build a social security system of credit.


First, the credit mechanism built into e-commerce Development of China's top priority

First quarter of 2010, China added 20 million Internet users, Internet users reached 404 million total. With the continued increase in the number of Internet users, online shopping, e-commerce activities in China have been gradually accepted by the public, e-commerce into the stage of rapid development, which provide enterprises with a broad e-commerce opportunities, but because China's market economy development level is relatively low, the market economic system is not perfect laws and regulations, market needs of social economic development credit guarantee system has not been established, the enterprise market random behavior of large number of business integrity is not high, the credit trading market developed, the lack of modern society in general economic conditions, market credit awareness and credit ethics, integrity and lack of popular acts, "triangular debts", the proliferation of fake and shoddy goods phenomena such as the credit crisis everywhere these actions lack credibility and credit crisis, the phenomenon is undoubtedly a serious constraining China's economic development, and e-commerce development in China has also become a stumbling block.

At present, China's social security system is only a small number of the credit industry has begun to build, many enterprises have yet to build an internal credit management system, most companies simply do not set the credit management department. People do not pay attention in e-commerce activities in the credit status of the customer survey and assessment , often incorrectly selection of trading, leading to breach of contract or breach of contract, etc. happen, so the development of China's priority is to accelerate the construction of e-commerce enterprise credit risk management system, the establishment of e-commerce social security system of credit.


Second, the enterprise e-business credit risk management system of the building

Credit risk is the main commodity trading by prior agreement can not fulfill its potential obligations possibility of credit risk will not get the main result of commodity trading commodity trading revenue is expected to bear the financial loss, therefore, credit risk management goal is to take the credit risk to acceptable measures within the highest risk-adjusted returns present, quantitative credit risk tools, techniques and models and other theoretical studies have not yet formed a relatively complete system based on this , e-commerce credit risk and credit risk management research is particularly important.


1, establish a sound credit risk management and business e-commerce system of internal control
With the implementation of the SASAC issued <<central enterprise-wide risk management guidelines,>> and the Ministry of Finance of the <<Internal Control specification>> a strong wind. Optimize the internal control system, the development of e-business risk monitoring and control measures, build a comprehensive, whole process of efficient, standardized e-business credit risk management and internal control system to prevent and reduce credit risk e-commerce e-commerce credit risk management and internal control system should include credit risk management organizational system, decision-making system, evaluation system, etc., which in particular, to strengthen credit risk management organization system. to establish an efficient and target each other's credit risk management supervision system is to improve the organizational efficiency of management of e-commerce key to credit risk.

Records management and e-commerce customers, according to the customer credit Information changes, to adjust the size of e-commerce transactions varieties and to establish a reasonable mechanism for recovery of accounts receivable order to prevent bad debt, when overdue accounts within three months from the internal recovery of the credit department for more than three months of accounts receivable, should seek external professional agencies to assist recovery efforts for more than six months of the accounts receivable as bad debts must be dealt with to take legal action to recover overdue receivable. Former head of operations for the generation of overdue accounts receivable reserves can not continue as in the account, but rather this part of the accounts receivable as a bad deal.

In-house foster a sound risk management culture, promote and enhance risk awareness, and establish the concept of comprehensive e-commerce credit risk management, the implementation in advance, something the administration, after the disposal of the whole process of e-business credit risk management practices through the establishment of this e-commerce credit risk management culture so that employees with honesty, prudent and pragmatic attitude towards every e-commerce business, to establish a rigorous style, skilled e-business credit risk management team.


2, the construction of e-commerce credit risk early warning, monitoring, and prevention of the transfer function of e-commerce network
Accelerate e-commerce risk management Information Technology, e-commerce to establish a credit risk with early warning, monitoring, transfer and prevention capabilities of e-commerce network. The relevant e-commerce sites should play their grasp of information Technology, to establish powerful e-commerce database and e-commerce credit risk management information system, to carry out quantitative credit risk tools, techniques and models and other research. appropriate credit risk measurement model, the implementation of e-commerce to quantify credit risk analysis and control, thereby reducing the E-commerce in the enterprise credit risk management costs, improve credit risk management, e-commerce the timeliness and accuracy of credit risk management information in e-commerce system, based on good focus on e-commerce customer's credit risk rating, the establishment of e-commerce identify the customer's credit risk management system.

3, drawing on international experience in advanced credit risk management, credit risk management model for developing e-commerce
The traditional methods of quantitative analysis of credit risk management of credit risk factors are assessed "6C" law and credit rating method. "6C" method is based on commodity trading of the main character (character), capacity (capacity), capital (capital) , guarantee (conater-a1), the business environment (condition) and business continuity (continuity) and six other factors to assess its credit rating (the ability to fulfill its responsibility to commodity trading trusted level). credit rating method is mainly used z-score model embodied in commodities trading on the profitability of business, operations and other capabilities of the financial indicators (return on sales, capital profit, cost margins, inventory turnover, accounts receivable turnover and operating asset turnover, etc.) weighted for credit risk scoring.

In recent years, along with the rapid development of information Technology, credit risk measurement models has become an international advanced credit risk management an important means for the development of e-commerce features of credit risk measurement models, credit risk measurement model by calculating the probability of default and default e-commerce loss, e-commerce to identify and quantify credit risk, credit risk in order to prevent e-commerce has provided a powerful weapon in building e-commerce credit risk measurement model, the credit should adopt a common language, pay attention to the process of e-commerce credit to the extent permitted.


Third, to build our e-commerce social security system of credit

Credit risk usually occur with sudden, irreversible and transmission characteristics, etc., because the subjective and objective factors, the current basic elements of e-commerce and credit risk research is not yet mature measure of the loss, the use of credit risk measurement model is difficult accurate identification and measurement of e-commerce credit risk now involved in e-commerce businesses and the general lack of site - complete set of e-commerce customer credit risk scoring standard and quantitative rating system. Moreover, the credit risk by the country's economic situation changes, social and political factors change and natural disasters such as business impact of external factors beyond the control of large and therefore rely solely on the corporate credit risk management and internal control systems and e-commerce web site e-commerce system control credit risk is not enough. Links to free download http://www.hi138.com e-commerce in the relevant government departments should participate in e-commerce sites and e-commerce active cooperation, to borrow the People's Bank of China and other government departments, social credit system resources, including real-name system as quickly as possible sharing of credit information , e-commerce contract performance record and credit record of illegal content such as e-disciplinary social security system of credit.


1, the establishment of e-business credit information database
The emergence of bad faith case, mainly because information is not a result of asymmetric information sharing. In view of this situation, through the construction of social credit system building good information sharing mechanism through the establishment of a national e-commerce social security system of credit, individuals and the integrity of e-commerce companies have been recorded as share information. Information sharing can become infinite continuous transactions or exchanges of the game, thereby increasing the opportunity cost of e-business bad faith in the credit guarantee system to build e-business community should be: standardized information collection process, the credit resource sharing, improved information management the same time, the establishment of social credit information disclosure mechanism must be of legal norms, the legal definition of public credit information and fair use, pay attention to the disclosure of credit information to resolve the conflict between confidentiality, sharing of e-business credit information for the public to provide legal protection .


2, and actively cultivate credit services
The relationship between the parties by credit and credit management were related to the person's credit information collection, identification, analysis, rating and other activities are often too high transaction costs, by social institutions, such as the credit company as an example of the credit intermediary service organizations to the parties for the credit service can greatly reduce the cost and such credit services, including services provided credit information, credit rating, credit insurance, and commercial debt collection, etc., which constitutes the social support system of credit management, become a social credit effective operation of the security system an important part of positive development credit agency, the establishment of professional, market-based credit management services, will greatly improve the efficiency of e-commerce, to promote their long-term development.


3, promises severe punishment mechanism
Honesty is the pursuit of utility maximization of economic causes, and to curb credit will lose the trust of those who do not build an effective system of mandatory, the external constraint in the social security system in the credit, the core is to increase the opportunity cost of bad faith, integrity of their promises are not to pay the due price. promises strict oversight and disciplinary mechanisms of credit, credit for compliance should be praise, punishment for dishonesty is social security system to credit an important prerequisite for the healthy development. of dishonesty administrative or judicial punishment, and subject to administrative or judicial punishment, corporate and personal disclosure in the relevant economic and social fields, and thus their negative impact on survival and development through social and economic life in the fight against illegal phenomenon promises to improve the overall credit rating, so the credit awareness of enterprises and citizens will continue to improve the credit system and credit system, it will continue to improve.


IV Conclusion

market economy is the legal economy, the credit economy, no matter what kind of people engaged in economic activities have revolved around an agreement in accordance with relevant legal and credit management system in accordance with an agreement to perform, and are subject to legal protection and credit mechanism to control, so economic activity institutionalization and standardization can not only successfully achieved the purpose of economic activity, economic behavior and will promote the scientific and increase the efficiency and effectiveness of behavior, create social value greatly, so institutionalized and standardized manner to all participants in e-commerce is follow the guide to action.

Development needs of e-commerce credit mechanism of protection through the establishment of a sound social credit guarantee system, the formation of "honesty, moral business" business environment, can effectively reduce the risk of the business, enhancing economic competitiveness, to protect electronic the reliability of business transactions and security, promote the rapid development of electronic commerce.


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