Impression 10 years: China's Internet miniature "Chronicles"

(Research Papers Download News) Editor's Note: From 2001 to 2011, China staged the scenes of the Internet ups and downs, stunning tragicomedy. After the bubble, diving, rest, struggling, until off again, thousands of Amoy 10000 Luk, Chuijin Until, passion and reason, and dreams of glory, along with China's Internet journey through the years and now, standing on the threshold of the new decade, we have no doubt that China's Internet Development is ushering in a The new, real spring.

Bubble burst in 2001.

In 2001, the Chinese Internet, it is cold year. How many close to home. Com Internet companies fell after the label no longer stand up before we do not know, but, struggling over the "Internet heroes" who need to fall from heaven to eArth to bear the pain.

Nasdaq, the Chinese Internet stocks struggling, the stock plunged and has continued in the stock price fell to $ 1 case, Sina mercilessly expelled their founder and hero of Wang Zhidong listed. Sohu's stock price decline to 90 cents, was facing delisting crisis while Charles Zhang stArt self-help movement, while also blocking the invasion of Beida Jade Bird. Netease is the point of .2001 to a dead end in September, the Nasdaq stock market to the financial statements there is doubt NetEase announced the suspension of stock trading grounds, confusion among NetEase Ding once had to sell the idea.

But not all sectors are so low. If you write a history of China's online game Development, perhaps we can choose as a historic turning point in 2001 November .2001, the grand agent in Korea large-scale online games <<Legend>> This reversed the fate of Shanda, has two years to become China's online game industry to make money.

Also in that year, China's Internet industry saw a ray of hope. Web site is trying to launch a new service: SMS. A lot of people popping, compared to other businesses, and operators to make bundled SMS website have a new source of income.

Beginning to achieve profitability in 2002

Experienced pain in 2000, after wandering in 2001, 2002, China began to explore the Internet, the road ahead, and to achieve a slight rebound.

January 2, 2002, NetEase resume trading on the Nasdaq, swept away in 2001 due to financial problems the haze enveloped the body in the SMS steps taken after Netease, Sohu, Sina and other portals to follow suit. SMS, the E-commerce has become a portal and online media to seek advantages of a choice. NetEase launched the first online auction service, Sohu launch an online mall, street trading and financial networks and other search services, expand e-commerce and models. portals and networks the media began to diversify the income structure, individual e-commerce portal and other non-advertising revenues even more than 50%.

In addition to text messaging, e-commerce, the site also stArted trying to profit of this new online game mode from Netease devaluation online games <<Westward Journey Online>>, to the formal signing Sina <<Heaven>> portal on the web gradual deepening of the game to try the same time, MMS, premium email and other models are also portals explored.

In a variety of efforts, the 2002 portal live up to expectations, let people see the dawn of .7 17, Sohu announced second-quArter financial report, claiming success in achieving positive cash flow from operations, and achieve the company's history the first quArter pre-tax profit, on August 5, Netease announced in the second quarter financial report, to achieve profitability; August 8, Sina has released the first time, the financial report shows positive operating cash flow $ 400,000 , net revenues reached $ 8.6 million, but then there is the major portals, analysts said most of the current profit and other operating costs in the compression achieved, the true meaning of the profit from the discrepancy, suggesting that loss of 2002 portal Although the past winter, but spring has not really come profitable.

In 2003 the rise of electronic business

The spring of 2003, for all the Chinese people it is a memorable season. Called "SARS" ghost crept into China, the plague caused the rapid spread of panic in people's minds, but also disrupted normal life and business activities. However, an industry in a special period of the disaster has been considerable Development, which is e-commerce.

As people stay at home, many of the normal trading and business activities are interrupted, the network transaction to become the most popular means is this year, Alibaba added daily supply and demand information than the same period in 2002 increased 3 to 5 times, especially in the SARS period, a deal for 42% of the total enterprises, performance against the trend of enterprises reached 52% spotted a historic opportunity Alibaba made two major moves - to invest 100 million RMB personal online trading platform launched Taobao, and create an independent third-party payment platform - Paypal, entered the field of electronic payments and two years later, the world's largest personal Taobao trading site, Paypal become the largest independent third-party electronic payment platform. October, when the nation's largest B2C e-commerce website Joyo announced two percent of the shares, Tiger base from the U.S. to 52 million yuan of financial.

There are indications that enveloped the Internet for up to two years on his head the clouds finally dissipated and exhausted, the Internet revitalized. Three portals profit growth, on the Nasdaq stock market with outstanding performance, particularly in the most Netease well. After a baptism, flashy Internet companies are finally depleted showed a pragmatic and part of the side.

Market boom in 2004

If you use three words to sum up the 2004 event occurred in China's Internet, then not "listed, acquisition, search for" none other than these three words.

The first is the avalanche of the second round of overseas collective market boom. On March 5, mobile phone service provider Linktone publicly traded on NASDAQ in the United States, China has become the first complete listing of professional SP, 3 月 10 日, TOM Online at NASDAQ and the Hong Kong Stock Exchange, May 13, Shanda official in the U.S. Nasdaq stock market listing, financing $ 150 million in June, Tencent successfully listed in Hong Kong , raised $ 200 million fund, on July 9, the air network NASDAQ, raising $ 100 million, September 30, Chinese Recruitment Website worry-free future network in the U.S. Nasdaq market listing financing $ 73.5 million in December, "the ninth city" were listed on the Nasdaq.

At the same time, search engines become the major portal to open up a new round of "found money movement" the main battlefield of .2003 by the end, Yahoo has acquired first hand accounts for 90% of search market share real name of 3721 the company has taken its pioneering Chinese search The first step in the market. Sohu launched its own Technology developed interactive Chinese search engine - search dogs .6 month, Google completed its $ 10 million in Baidu injection in addition to the intense competition in the search field, IM (instant messaging) software market in This year is also the brightest vendors chasing a hot .12 April, Tencent QQ peak concurrent users exceeded 900 million, Tencent ranked leader position.

A lot of hot money into China, making the already written on paper into real money real wealth, but also give birth to a large number of net worth billions of dollars creating a network nouveaux riches in China's rising Internet from 1999 to 2001 and then fell to 2004 years of heating up again, these entrepreneurs have shifted from the fanatical sense, from idealism to pragmatism.

In 2005 the rise of blog

With the sound of a grand ground lightning thunder acquisition of Sina, China's Internet into the spring of 2005, though, eventually took over Mr. Chen's ambition and Sina did not succeed, but to show the world the rich and powerful upstart network, but also opened the 2005 China Internet prelude to the annual drama Subsequently, Baidu listed on Nasdaq, the first trading day closing share price rose 354%, including overnight in order to create a seven billionaires, including Li, 200 multi-millionaire and a greater number millionaire .2005 August 11, Alibaba is the largest single-handedly engineered the merger of China's Internet - Alibaba acquired Yahoo China all the assets of, and access to Yahoo's $ 1 billion investment.

However, these effects did not operate the Internet capital of the pattern of light .8 blog can cover 28, the blog network that obtained from GGV, MVC, Softbank Asia venture capital financing of $ 10 million in September, Sina launched. " blog channel "and invite celebrities to join, bringing nearly 50% of the traffic growth, August 26, Sina launched a high profile again," China's first blog contest, "Sohu" blog the first global Chinese Grand Prix "is on stage.

Multinational corporations also eyeing .2005, Yahoo, Microsoft and Google and other international giants began to provide the Chinese version of Chinese blog service, Microsoft's "MSNSpaces" the number of users reached 3.2 million, and is 30% per month growth rate .

In 2003, "Global Financial Crisis" with her sex diary blog for the public to know, but when the blog is just the exclusive elite game. In 2005, a claim the actress Xu Jinglei's blog hits in just three months more than ten million, no doubt in large part to promote the blog's popularity, and suddenly, all the people all the Internet Bo craze swept the country.

Some people say that 2005 is the first year blog With the blog, hot, Wei-off, dig-off, the wiki concept came into being, like the Internet this year has entered a "guest" era.

2006 hot video

In early 2006, Hugo created video clips <<Murder Caused by a bread>> quickly spread throughout the network, and quickly set off a wave of spoof video, the video sharing ideas spread to every corner of the Internet.

Subsequently, the World Cup in Germany for the first time to allow Internet video content broadcast the World Cup, burst on the scene making the online video industry, business opportunities, accelerate the Development of the Internet video, online video caused widespread concern in the industry. To promote the World Cup to become the video industry content services and tap new revenue growth catalyst for many new media online video brought a taste of the sweetness.

Then, YouTube, across the Atlantic is committed to this video upload and share business website, has become the new idols of China's Internet industry. YouTube in the world are gathering popularity, and Google in October this year, the value of 1.65 billion for YouTube dollar acquisitions to further strengthen the entrepreneur on the video site's enthusiasm. video site to become the new gold hot spot. as if overnight, the video Web site in large numbers. Tudou, podcasts China, podcast world, China's podcast network, six room and so many websites in full swing nearly 200 active follow, copy the YouTube mode, joy vision for the future. portals and search engines also pegged this market. Sina, Sohu, TOM, QQ, Baidu and so have launched their own video services.

However, most video sites at this time and did not find a clear profit model, while the content varies greatly, and met with fear of copyright and supervision, coupled with the surge in the number of video sites directly led to competition between, it was predicted: Video ultimately survive only a few sites only.

2007 online Zaixi

"In the plane to Beijing from San Francisco on the first class were to enter the VC network man occupied." This is the birth of a famous phrase in 2007, its capital footnote enthusiasm for the Internet, in the year to the vertex.

Following the grand, Ninetowns after another wave of online games market in the field of high tide. First in the software field for 19 years fighting the Gold, to name a successful online game market, then, the U.S. NASDAQ Perfect landing, then, Shi Yuzhu giant once again returned to attract people's attention, this time he does not bring health care products, but rather a giant network called the company and a <<march>> game, Nov. 1, the United States for the New York Stock Exchange It listed the bell sounded, followed by the still net long in the Hong Kong GEM listed and Jiuyou and a number of rising star is also gearing up in ... ... that when he was president Jun Tang to make such a grand prediction: "In foreseeable few years, at least five or more gaming companies will be IPO. "

On the one hand is the online game business to rocket-like speed toward the capital market, on the other hand is a frequent capital acquisition and integration. May 16, Hong Kong Finet Group announced the acquisition of online game company Hangzhou Tianchang Network Technology consideration of 150 million yuan, May 21, Ninetowns announced from the "Electronic Arts' equity investment, the investment amount of approximately $ 167 million in July, Shanda acquired Chengdu Science and Technology Development Co., Ltd Kam Tin, 8 January 15, Focus Media CEO Jason Jiang negotiation Shanghai River Media Advertising Company, which the vast majority of customers in the gaming area ... ...

If the online business market for people to see hope for China's Internet game, the gorgeous Alibaba listing in China are all lifted .11 e-6, Alibaba listed in Hong Kong. The reason why this The listing comes down to beautiful, is because there are several records can be loaded Hong Kong stock market's history: Hong Kong Stock Exchange, the highest amount of financing, the history of Hong Kong IPO subscribed to freeze the highest amount of money, history of Hong Kong's first day listing the highest rate soaring.

Social ferocious 2008

2008 was an extraordinary year, in addition to the Olympics, there is a term heat over China's north and south, which is "stolen food."

This is a simple social networking game, but it has hundreds of thousands of users into a "farmer" of magic, now, I am afraid there are a lot of people remember the middle of the night together "stolen food" days of it.

"Stolen food" hot, hot social networking site SNS only one side, into 2008, a large number of social networking sites to join, making China the social networking site started an unprecedented boom, the industry was entering a called "Great Leap Forward "leapfrog development. Happy happy network to the cottage from the network, campus network to the investment from Son Shi Yuzhu marriage 51.com, all make SNS hot, causing numerous followers, almost overnight, at home, with the network, when network magic, seat on net, sky net, Friends billion net or social networking site, large or small blossoming out.

However, while access by the public, but the Chinese form of social networking sites is very simple. In the early days, almost all of China's domestic social networking sites are in imitation of more successful on the international MySpace and Facebook. This "ism "approach led directly to the various social networking sites to the high convergence. They are embarrassed that social networking sites is a large registered users and the resulting huge traffic, did not give the website to bring good advertising.

Perhaps this is the reason for the short-lived Chinese social networking site. Retreat before the boom, the Chinese did not occur like Facebook's successful, then the new rise of microblogging easily snatched the eye.

Microblogging debut in 2009

The emergence of microblogging in 2009 is undoubtedly the most compelling new media event, it's real-time mobile communication interpersonal communication and community sites combining the polymer, so that messages can be spread rapidly in the first time. The major portals have launch or test their products microblogging.

Microblogging although each can only send 140 characters, allows the individual to express our desire to get the full play, can be said that a powerful weapon to promote grass-roots culture, and "fans" to join, so that personal influence is exponentially to expand the number, a have a million "fans" who probably no one would think that he does not matter if it. Some say that microblogging is like a bird, everyone has the freedom to tweet, and this call and will have a butterfly effect and even the world's people hear your voice.

"Microblogging" craze raging, the charm extends to every corner of China, and therefore more than "Obama" and "a flow", to become the first pandemic of 2009 words.

"In the era of micro-Bo ... ... when your number of fans increased to 1 million, you sound like a national newspaper headlines as influential." Kai-fu Lee simple sentence, points to microblogging charm.

2010 Hundred Regiments

If someone asked in 2010 China's Internet is the most popular topic? Addition to buy, or buy.

May 17, 2010, the United States acquired the German buy site Groupon buy site Citydeal, this is the second since the establishment of Groupon from the acquisition, but earlier, Groupon has acquired the mobile Technology development company Mob.ly, and to open branches in the Silicon Valley.

Groupon's success in China has stirred up a wave of entrepreneurial buy the site. Buy site showing surging domestic trend, from the first home buy site Groupon mode - U.S. Mission Network on March 14, 2010 on the line, in just two months, the country has established hundreds of buy website. In addition, the U.S. group network, sold-out net, F group have also begun a national expansion of the road, life service pack one time e-commerce market compete.

Booming domestic buy the site, and within a year and a half Groupon receive $ 1.35 billion valuation, so the market has a keen eye on the venture soon "sniff" out of the buy site hidden in the business. As a result, capital began to buy into the market. Wowo group in early 2010 to obtain billions of dollars in venture capital, handle, F group, full house, the U.S. financing of groups reach tens of millions-dollar scale. At the same time, the portal will also have tentacles stretch buy the market, Sohu launched the "love of family groups," Tencent "QQ group" ... buy into a blog, microblogging after another portal standard.

Buy site set off frenzied launched a fierce "Hundred-Regiment Campaign" and even "thousands of mission war" and quickly usher in "Ebb Tide", "left is king" era.

Break open in 2011

In 2011, the Internet open has been overwhelming. The major Internet giants have adopted an open platform strategy, the introduction of third-party developers and manufacturers, in order to expand the content and application platform, including Internet companies, including Baidu put up the banner of open platform, the Internet "big brother" class members also Tencent June 15 "Reach." Thus, the first camp in the domestic Internet Tencent, Baidu, the odd tiger 360, Netease, Sina, Shanda, have been released Taobao Open Platform, in addition to genes with SNS of everyone, happy network, and mobile Internet UC excellent, as is also actively follow up the ranks into the open platform.

At the same time, open since 2011, since the Internet giant is also competition to find the breakthrough. Tencent action has been frequent, while large-scale acquisitions and investment tycoon turned shares, while strengthening the social network "friends" and micro-blog, on the other side also In the ongoing open platform, the implementation of strategic transformation. Baidu seems to suddenly become the Internet industry's "common knowledge", PPC criticized a lot, library tort crisis, Dangdang and other cast Baidu to stop advertising storm, and even self-Baidu's "ah" and had to shut down, all the problems a night focused on the outbreak. Alibaba integrity war broke out, and fight for control of Yahoo. a grand entertainment empire, has been busy creating, but profits suffered because of problems into the video industry, the outbreak of Ku6 "layoffs" incident, the incident became focus of media attention. Jingdong Mall upstart electronic business transformation from department stores, book price war to the huge amount of financing, to expand overseas business, the United States market has also been put on the agenda, to carry on the road to powerful e-commerce development style. (Source: ClickZ Network compile: free download Xiaoping